Social Media

A Practical Guide for Electoral Management Bodies
6,188
This publication is only available in electronic format
Published: 
15 March 2014
Language: 
English
Pages: 
52
ISBN: 
978-91-87729-13-3 (PDF)
Author(s): 
Shana Kaiser

This Guide is intended to inform electoral management bodies (EMBs) about the ways in which social media can be used to increase the participation of the electorate, boost communication, engage all members of the community, and improve transparency and trust throughout the electoral cycle.

It is designed to be an introduction to the use of social media and to provide EMBs who have just begun to use these channels or who are about to embark on using them with topics to reflect upon when responding to new communication realities and developing social media strategies.

Contents

Acronyms and abbreviations

Introduction

1. An introduction to social media and its use by EMBs

2. Seven steps towards a strategic approach to social media

3. Going live! From strategy to getting started

Conclusion

Annex. An overview of selected social media platforms

Acknowledgements

About International IDEA

References

Related Content

Nov
23
2021
The Technical Secretariat for Electoral Administration of Timor-Leste and International IDEA present the current electoral context to the European Union's Exploratory Mission on 12 October 2021. Image credit: International IDEA.

The Technical Secretariat for Electoral Administration of Timor-Leste and International IDEA present the current electoral context to the European Union's Exploratory Mission on 12 October 2021. Image credit: International IDEA.

News Article
Oct
25
2021
Image credit: International IDEA

Image credit: International IDEA

News Article
Oct
25
2021
Image credit: International IDEA

Image credit: International IDEA

News Article
Oct
07
2021
'A Covid-Resilient Presidential Election for Timor-Leste in 2021: Baseline Assessment and Recommendations' was presented to the country's two electoral management bodies on 24 September 2021. Image credit: Tito Da Costa of UNDP Timor-Leste.

'A Covid-Resilient Presidential Election for Timor-Leste in 2021: Baseline Assessment and Recommendations' was presented to the country's two electoral management bodies on 24 September 2021. Image credit: Tito Da Costa of UNDP Timor-Leste.

Feature Story